Enter custom parameter names to remove in addition to the standard tracking parameters (comma-separated or one per line, e.g. affiliate_id, custom_tracking):
Remove tracking parameters from URLs without breaking useful links.
Enter custom parameter names to remove in addition to the standard tracking parameters (comma-separated or one per line, e.g. affiliate_id, custom_tracking):
Use a client-side URL cleaner that parses specific query string keys with the URL and URLSearchParams APIs, selectively stripping marketing tokens like UTM parameters, fbclid, and gclid while preserving essential functional keys like search queries, page numbers, and filters.
How web marketing parameters work, why links get cluttered, and how deterministic parameter stripping protects privacy without breaking websites.
Whenever you click links on social media feeds, marketing newsletters, search ads, or sponsored articles, the destination URL often contains long chains of tracking tags appended to the end of the web address. This tracking URL cleaner selectively strips those marketing identifiers directly in your browser.
Query parameters are key-value pairs following a question mark (?) in a web address. Tracking parameters are specialized query variables added by ad networks and marketing platforms—such as Google Analytics UTM tags (utm_source, utm_medium), Meta's fbclid, and Google Ads' gclid.
Marketing teams, advertising platforms, and affiliate networks use these tags to attribute traffic, measure return on ad spend (ROAS), and correlate user navigation across sites. While useful for marketing analytics, these parameters create excessively cluttered links that expose source platforms when shared.
A blunt tool that simply deletes everything after the question mark will break millions of links. Functional parameters tell web applications what to display. For example, in search?q=laptop&utm_source=google, removing everything would erase the search query. This cleaner selectively removes only known tracking tags, preserving q, page, filter, category, and id.
Unlike online URL shorteners or redirect services, this tool runs entirely on your device using native browser JavaScript (URL and URLSearchParams APIs). No network requests are made to external servers or destination URLs, your links are never logged or stored, and your browsing intent remains completely private.
Direct answers about URL tracking parameters, link privacy, and clean redirects.